How To Be 40: The first in an ongoing (and sporadic) series.

Dear Readers, I have an apology to make.

It’s recently come to my attention that I have not turned 40 properly.

Nor, apparently, was I able to conduct my 30s appropriately.

I recently bought a copy of Harper’s Bazaar for potential sewing inspiration. I don’t know why I do this. I will never have time to make all of the things I rip out of magazines every month. But there I was, with a copy of Harper’s Bazaar, and a true Come to Jesus moment.

Can you ever forgive me?

I’ve been wearing the wrong colours all along!

I guess I just didn't quite manage Fabulous.
I guess I just didn’t quite manage Fabulous.

Apparently I was meant to be wearing pink throughout my thirties. I’ll admit that I’m a little surprised. Isn’t pink often criticized as being too girly and therefore infantalizing (leaving aside all of the sexism implicit in those statements) for adult women in the workforce? Still, there it is, in black and white (and pink): In your thirties? Wear Pink!

And I didn’t. I just … didn’t! I didn’t know! Ignorance is no excuse, of course. I should have known. All these months I have been inflicting images of my thirties-self in non-pink clothing. How did you stand it?

Now that I’m 40, apparently I’m supposed to be wearing red.harpers bazaar 40s 50s

The good news is, I already have a lot of red.

The bad news is, I’ve been wearing all that red throughout the time I was meant to be wearing pink. Thank goodness I am well prepared to be 40, and now that I know, I can be sure to emphasize red in my wardrobe for the next ten years (or until the next issue comes out).

But oh god, there’s worse news: I also wear a lot of yellow. And I’m not supposed to be wearing that until I turn 50!

Do you suppose if, by wearing yellow and pink together in this outfit, they can average out to appropriate for 40? Or do I make my top half look 50 and my bottom half look 30?
Do you suppose if, by wearing yellow and pink together in this outfit, they can average out to appropriate for 40? Or do I make my top half look 50 and my bottom half look 30?

I’m so grateful to this magazine for pointing out the ways in which I have failed to choose age-appropriate colours in which to clothe myself. In an effort to make up for this gross oversight, I will continue to share with you the advice I receive from diverse sources about the proper attire for women depending on their age. Fortunately, women’s magazines seem to be full of opinions about how best to disguise our increasing decrepitude and how to prevent ourselves from strangers being forced to witness women older than 22. It’s a public service, really.

For instance, Harper’s Bazaar also informed me that I should now be aiming to look sun-kissed (but I’m pale. Can’t I just be pale? I look like a clown when I’m sun-kissed. But maybe there’s a $100 bronzer that will be light and translucent and also red enough to look like I actually do when I’ve spent a day in the sun), only use mascara on my upper lashes, and that I have 20 years to figure out how to camouflage my jowly bits by covering them with a super-dark sculpting bronzer. Thank goodness!

harpers bazaar makeup age

I, for one, welcome our media overlords. It’s a good thing they’re here to tell us women what to do.

9 thoughts on “How To Be 40: The first in an ongoing (and sporadic) series.”

  1. Crikey I’m going wrong too! I’m 43 and used to have really dark hair and read suited me. Now I colour my hair the colour red doesn’t quite cut the mustard and I wear it but not so often!

  2. Hehe! Another thing I wonder about do we need to change our wardrobe the day we switch decades? Wear pink on your last day as 39 and have a whole red wardrobe prepared for the next day? Also it kinda sucks that I would need to get back to pink to “be right”. Sigh.

    Great post!

    1. Maybe you’re supposed to take a year or so, to incorporate the red into the pink. And then keep the pink in with the red for a year or so after you turn 40. It seems a little high-contrast, but at least you don’t have a day to completely switch wardrobes.

      1. My favourite thing about these articles is how self-fulfilling they are—to an extent. A fifty-something woman (like me) reads it and thinks, “Yellow is not a half-bad idea.” Also, I should look like a bronzed baseball mitt. It is called an investment. The return is a lack of self-loathing.

        I want to be a famous beauty blogger so that Oribe can sponsor my life.

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